Week 4

This discussion assignment has three parts. You should use brief headings to separate your post into the three sections.

For the first section of your post, review the textbook discussion of alternative rationales for cooperative strategy on the business level. The text suggests that the most effective approaches for creating a sustainable, competitive advantage are complementary strategic alliances. Your first section should justify whether you agree that complementary strategic alliances are the best approach. Be sure to refer to the basic requirements for sustainable competitive advantage that are found in a business-level strategy. Utilize research, rationale, and appropriate examples in your response.

For the second section of your post, review the textbook discussion of the rationale for cooperative strategy on the corporate level. Select one of the three types of corporate-level cooperative strategy alternatives discussed in the text. Using the rationale of business strategy, explain how it can enable a firm to achieve a corporate strategy goal. In selecting and defending your choice, be sure to explain the particular advantages that a cooperative strategy brings. The best class discussion will occur if students do not all select the same corporate-level cooperative strategy alternative to defend.

The final section or paragraph (three or four sentences) of your initial post should summarize the one or two key points that you are making in your initial response.