The effect of online retail on brick and mortar stores: A comparison of Amazon vs Wal-Mart
This is a research paper, use information from Library, Online articles, Social media like Yelp.
The paper should include Cover page, Introduction, History, Factors that led to its demise and recommendations, reference Page.
Rubrics:
Generally, compare the advantages and disadvantages of both online and brick and mortar stores = 5 points
Sales and Revenue of both companies = 5 points
Price Comparisons between the 2 (select 10 national brand items of the same label)= 5 points
Customer Service (Look at social media including Yelp, MeasuredUp comments) = 5 points
Difference between the two- like delivery times, freshness, etc. = 10 points
Summary, conclusion and any recommendations for Brick and Mortar stores =5 points
Presentation – APA citations, References, Formatting, paragraphing, headings, cover page = 15 points
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