he Case Study of The Walt Disney Company: Its Diversification Strategy in 2012 from the source listed below, should: (1) Identify all the pertinent issues that management needs to address;
(2) perform whatever analysis and evaluation appropriate;
(3) propose an action plan and set of recommendations addressing the issues identified in (1); and (4) include the application of Biblical principles to the analysis.
Helpful aids are available in the Case-Tutor file via the publisher’s Online Learning Center at www.mhhe.com/gamble.Relate the case to the course material (the strategic management process) and include the application of Biblical principles where appropriate.
One Source to be used: Starting on Page 372 in the textbook- Essentials of Strategic Management, The Quest for Competitive Advantage, 4th Edition, by Gamble, John E. and Thompson, Arthur A., McGraw-Hill Irwin, ISBN 9780078112898
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