The Merger

1. Assignment Overview:

The 1960s was a decade that ushered in the strongest business competitor for the National Football League, that being the newly formed American Football League. NFL owners had to make a crucial decision, continue to compete for business or allow this underdog, yet growing league (AFL), to join the prestigious and exclusive NFL.

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For this video reflection, watch the NFL’s “The Timeline: The Merger” (2015), and complete the assignment requirements listed below.

NFL’s “The Timeline: The Merger”


Items to Address:

12-point, Times New Roman font, double-spaced Word document.

One-full page summarization of the video.
One-full page of your thoughts on the material, and highlight any interesting/newly learned information from the video.
Your two-full pages of work does not include the space from your NAME, LESM152, DATE, etc, or space where you provide your answers to the assignment questions.
Answer the five questions listed below.
Please number your answers in red following your 2-full pages of reflection (e.g., the third page of your word doc)
What is Clark Hunt’s (son of Lamar Hunt) favorite piece of history behind the display case? What is the story behind this item? (3-4 complete sentences)
The “AFL-NFL World Championship Game” was a bit wordy. What was the name changed to and what was the inspiration behind the name according to Clark Hunt? (2-3 sentences)
NFL Commission Pete Roselle wanted an equal balance between the newly formed NFC and AFC conferences. What was the problem between ownership groups and how was this issue resolved? (3-4 complete sentences)
What was Joe Namath’s reaction when he learned of the merger between the two leagues?
What business relationship was created under the leadership of Jerry Jones (Dallas Cowboys) that created a conflict with the league, but was still considered “a very good deal”? (2-3 complete sentences)

Submit your assignment as a Word document, and please understand that grammar and spelling are graded for this assignment. For more information on The Merger visit this:

The Merger

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