Please refer to the attached report and arrange to develop:
a Perceptual Map for QNB against its competitors
based on the 4 Cs analysis on Page 22
please use the following reports and any other relevant sources you find useful.
https://www.qfba.edu.qa/docs/default-source/northumbria-files/qnb-final-investor-reprort.pdf
https://www.qnb.com/sites/qnb/qnbqatar/page/en/enmaturityprofile.html
https://www.qnb.com/sites/qnb/qnbqatar/page/en/enpeeranalysis.html
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