International Business Report

• The purpose of this project to apply country level analysis to detailed international business decisions, thus linking the two parts of this course, external international business environment and strategic and operational issues related to multinational 6 corporations.

• In this project you will take the role as the manager of a large US-based retailer (such as Wal-Mart), making international business decisions on what specific product or service you will purchase from the country studied, and what adjustments you will make related to the sourcing of this product/service after an external shock.

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• you will make detailed business recommendations on:

1) What specific product/service you will purchase from the country studied? Why?

2) What potential risks/disruptions you will encounter if there is an unexpected global event such as a pandemic?

3) What adjustments will you make with regards to this imported product/service?

4) What are the benefit and cost/risk related to the adjustments?

A brief example: Suppose you are the manager at Kroger responsible for sourcing organic fruit juice. You decide to buy tropical fruit juice from Brazil because this country has comparative advantage in producing tropical fruits and the shipping cost is acceptable (as compared with sourcing from Malaysia). Since the start of the pandemic in early 2020 the supply chain has been disrupted. You can recommend to either stockpile this product (reducing shortage/outstock risk but increasing storage cost and overstock risk), or change the sourcing to Florida (reducing international supply chain and currency risks and shipping/storage cost but increasing production cost, and reducing product variety since Florida cannot produce all the fruits available in Brazil). Or you can recommend making the product in-house (private label) either in an overseas location (Krogerbranded juice produced in Mexico, for example) or domestically (Kroger-branded juice produced in Florida), each with its own benefits, costs, and risks.

Format requirement : The paper should be double spaced, no more than 5 pages, excluding endnotes and appendix. Use Word-standard top, bottom, and side margins, 12-point Time New Roman font. The paper should be in essay format, not bullet points.

You should use endnotes or footnotes for all facts, conclusions, analysis, logic, and/or quotations that come from others. You may either use “endnotes” by listing, at the end of your paper (and NOT included in the page limit) the full citation and the name of the 5 author and/or publication and date within the text (e.g., [Hill 2014] ) or formal “raised number” footnotes plus a formal bibliography listing all sources. APA citation format is recommended (http://www.bibme.org/citation-guide/apa/). You may also find it useful to put tables, graphs, charts, maps, etc., in an appendix (which is NOT part of the page limit).  For more information on International Business Report visit this: https://en.wikipedia.org/wiki/Business_reporting

International Business Report

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