Write a 4-5 page report on their findings. Reports must adhere to the writing guidelines as noted above and should include references within the text and in a reference page. Grading will be based on adherence to writing guidelines, use of articles, and the production of a coherent, well thought out report that demonstrates a thorough grasp of material. Therefore, the topic could focus on:
Profile of a travel industry: 1) Airlines; 2) Cruise lines; 3) Travel agencies; 4) Tour companies
Profile of a hospitality industry: 1) Ski; 2) Campgrounds; 3) Restaurants; 4) Nightclubs
Profile of a commercial recreation agency: 1) Sport, fitness, and health clubs; 2) Golf clubs and country clubs; 3) Family entertainment centers; 4) Sporting goods; 5) Theme, amusement, and water parks; 6) Movie theatres
What to do?
i. Choose the type of commercial recreation organization that is of most interest to you. For example, if you were to consider a job in commercial recreation it would be in what area? Use this project to help you learn about a possible career choice
ii. Go to the library and do a search on that type of agency. Ask the Librarian for help. For example, look in SPORT Discuss as well as other Databases.
iv. You may use a chapter from a book if the book is no older than 1997
v. Make sure to write the reference information down for each article to include in a reference page
vi. If you find one article from a journal be sure to check the articles reference page for other articles that would help.
vii. In your paper strive to answer three questions:
1. What is the status of the industry in the United States?
a. For example: origin of industry, growth of industry, U.S. industry revenue or size, trade publications, professional organizations, U.S and/or Illinois participation levels, Career opportunities
2. What are the “keys to success” for a typical enterprise in this industry?
a. For example: operational methods (seasonal and personnel), revenue sources, off-peak or off-season strategies, location strategies
3. What is your opinion of the future of this industry?
a. For example: is the industry growing? Gaining or losing in popularity? Would it be a good industry to go into?
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