In this course, each student is required to develop a Country Notebook for a Non-U.S. market such as, China, South Korea, Mexico, India, Russia, South Africa, and etc. The country notebook should include:
1) Social environment of the country,
2) Cultural Analysis,
3) Economic Analysis including the foreign investment in the country.
4) Choose one or multiple foreign companies and discuss the performance in the country.
The length of the paper should be between 8-10 double-spaced pages including reference and appendix. The grade will be based on three criteria: (1) paper structure; (2) degree of creativity (making topic interesting); and (3) quality of research.
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