Analysis of the Sustainability Strategy of a Corporation
This project involves an analysis of the sustainability strategy of a major corporation. Please note that the written paper should be approximately 20 pages. Please use at least 20 academic sources in your paper.
The purpose of this project twofold:
(1) To enable you to critically evaluate the ethics/CSR strategy of a corporation; and
(2) To encourage you to link theory and practice by applying the various concepts learned to corporate situations.
Suggested Outline
I. Company Profile & History
II. Sustainability Issues Facing the Industry
III. Analysis of the Sustainability Strategy
Institutionalization of Ethics
1. Explicit Components
2. Implicit Components
Stakeholder Strategy Analysis
Environmental Management Strategy
IV. Overall Critique (Ethical Fit)
V. Conclusions
VI. Recommendations & Implications for Practice
VII. Appendix
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