|Please know this assignment is the 3rd in a series of 5. I have attached both assignments one and two for reference and continuity.
Wk 3 – Promotion and the Product Life Cycle
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Apple iPhone 11 – Marketing
Purpose of Assignment
Select a product strategy.
The plan will be a continuation of the global or multi-regional company you chose in Week 1 and will be incorporated into your overall Marketing Plan as the Product Strategy section.
Note: Charts/graphs/tables do not count toward the word count.
Include at least two properly formatted academic references in the paper, one of which may be the text.
Format your assignment according to APA guidelines.
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